Tuesday, October 20, 2009

Resource Message for the United Nations' Day Celeb

Tomorrow marks the official coming to existence of what we now call the United Nations Organization. It is the world leaders’ effort to cushion the effects of the Second World War as the casualties had been poorly managed by the League of Nations. All over the world, this day is being celebrated as the world’s peace day, as it had been declared to be the day of celebrating the birth of regulation of global issues. It was even declared in 1971, 24 years after it had been established, that UN member states observe this day as a public holiday by the United Nations Resolution 2782. We display flags of countries; we do programs, meetings, discussions and exhibits about the achievements of this union of the nations.

As we all know by now, the United Nations is an organization aiming to regulate international affairs, ultimately leading to world peace. Who wouldn’t want that, shall we ask?

In 1945, toward the end of the war, the League of Nations had been abolished to give way to the founding of the United Nations Organization to stop the wars between countries and provide communication between the states. It has subdivisions that serve as arms and legs in executing programs.

To encourage visualization, the heads had to come up with an emblem, a symbol into which people would look to for reference. And so on October 1946, they came up with this design which showed the most of the world on a flat disc. Later, they added Antarctica, which was not included in the first emblem. The Greenwich Meridian was placed at the center and was accepted by the members. More and more designs came, and these designs became simpler and more monochromatic until a level of simplicity and dignity had been attained.

On October 20, 1947, the resolution 167 (II) was released to put the emblem on a flag together with the formulation of a flag code which was published on December 19 of the same year. Amendments were done in November of 1952 and a complete revision on New Year’s Day of 1967.

To house UN meetings and offices, the United States congress decided to request that the UN offices be built in the country. New York City reigned supreme among the choices of location and construction went on in 1949 and 1950. The land was purchased with an 8.5 million – dollar donation from John D. Rockefeller, Jr. and was opened on January 9, 1951.

Aside from New York, major agencies under UN based themselves in Geneva, the Hague, Vienna, Nairobi and other places.

The idea for the future United Nations as an international organization emerged in declarations signed at the wartime Allied conferences in Moscow (Russia) and in Tehran (Iran)in 1943. From August to October 1944, representatives of France, the Republic of China, the United Kingdom, the United States, and the USSR met to elaborate plans at the Dumbarton Oaks Conference in Washington, D.C.


Those and latter talks produced proposals outlining the purposes of the United Nations Organization, its membership and organs, as well as arrangements to maintain international peace and security and international economic and social cooperation. Governments and private citizens worldwide discussed and debated these proposals.

At the Yalta Conference it was agreed that membership would be open to nations that had joined the Allies by 1 March 1945. Brazil, Syria and a number of other countries qualified for membership by declarations of war on either Germany or Japan in the first three months of 1945 - in some cases retroactively.

Other signs included flags of other member states and a few patches, all symbolic of the essence of the union of the nations of the world.

The United Nations continues to cater to the needs of the world like the development of human rights, economies, decolonializations, health and education. The prevention of the occurrence of wars is one of their strongest advocacies. But then, there had been wars over the years, but none so far had been elevated to world war status.

The organization’s main advocacies include children’s welfare; in which developed and developing countries seem to have little to no time for. Children would be left homeless and sleep on the streets. They would be underfed, and undereducated. The future is dim for them, and as they were born and were raised is the streets, it is likely that they’d also die in the streets, robbed of the chance to prove themselves to the world.

Together with, but not totally in accordance to children, is education. That is said because the United Nations doesn’t just appeal the need for education to the young, but to the matured but uneducated people as well. It is a big job which includes raising awareness on healthcare and sanitation, family and lifestyle, and not just within school instruction.

Hunger and malnutrition result from poverty, often caused by colonialization and war. This is mostly seen in African countries, which had been divided into the hands of European powers in the late 1800s and early 1900s. It is there therefore that hunger and poverty is most evident. These countries had been ripped off of its riches, and the people’s morale is very low because of slavery and ethnical/tribal persecution as seer in the feature film “Tears of the Sun.” Diseases also abound due to lack of awareness in hygiene and healthcare. The United Nations’ Millennium Campaign aims to change this.

Peace, as mentioned earlier, is the UN’s primary advocacy, in the face of the raging war the time the organization was founded. But the problem did not end when the war ended. There are countries and cities to rebuild because of destruction of infrastructure and people to feed because of the destruction of livelihood and industry. As depicted by the bird with a twig in its beak, like Noah’s post-flood time, this is a symbol of hope especially to the war-ravaged countries that there still is hope.

Health issues are dictated by a person’s or a people’s way of living. Because of poverty and undereducation, malnourishment and hygienic negligence result in the spreading of very preventable and treatable diseases that cost the life of many of the people in these countries. Without decent shelters, clean water and clean food, people get sick and die. How much more without just shelters, water and food?

HIV or AIDS is still one of the most effective killers today. But the disease is defined by belief. There are hearsays as to guaranteed cures and sure risks to being infected with the virus, but a lot of people around the world do not base their beliefs and fears on the disease on fact.

Children’s Human Rights is the most important human rights advocacy in the world. Childhood displays a lot of innocence and trusting, and anything done against the best interests of a child is punished. And so the Convention on the Rights of the Child is adopted by the United Nations Assembly in 1989.

No man is an island, we say. The same is true with the union of the nations. In time of difficulty and suffering from emergencies especially of natural disasters, the United Nations advocate to help the affected countries with financial and in-kind help by supplying goods and money to help the victims rebuild their lives with. The United Nations were there after Hurricane Katrina destroyed the US and many other countries. The Pakistani earthquake left people homeless after the country suffered from landslides. Just after Ondoy and Pepeng, and certainly even after Ramil, the Philippines enjoys a steady stream of assistance from all over the world, not just coming from Filipino communities in different countries but from the locals as well.

The world has natural reactions to human actions. Intense heat not reflected back to the sun due to thinning ozone layer comes to the earth and melts the polar ice. Water level increases and disasters abound. In short, Climate Change. This is one of the biggest environmental issues that threaten global survival today. The UN closely monitors this together with the world’s environmental organizations as it would affect first and most the developing countries especially with their poor and still developing disaster management programs.

Women comprise more than half of the world’s population. But they seem to belong to the minority when it comes to global treatment. Violence, illiteracy and inequality are some of the toughest issues they face because of their gender.

The United Nations struggles to address the problems of the world many at a time. There aren’t anyway better for them, who also face threats from the very same problems. The feature film Tears of the Sun showcased how a nation can be very unstable within itself, and how the rest of the world, if not watching from the sidelines, reacts to them. There are medical and religious missions on the war areas to offer medical and moral support and doctors from all over the world come to help the sick and the hungry. American soldiers come to rescue the afflicted, and neighboring countries provide shelter for the refugees.

The United Nations – how helpful to the world’s welfare an organization can it be? What can we do to help? Wouldn’t it be better, make the planet cleaner and more peaceful, if we start the change from within to avoid cleaning up our mess after something bad already happened? Or maybe we can work hand-in-hand in order prevent bad things happening and if something does happen, the people above us, that is the world leaders and the United Nations would have less things and problems to think about.

Tuesday, October 13, 2009

for Jether

The class of Communication Values and Ehics offers more things, for me, aside from the basic lectures for trustworthiness, dignity and credibility. I once first thought that the subject would be a breeze, with boredom blues to experience. However, I turned out to be wrong. Aside from it goes out of the usual “lecture” routine, the subject is indeed enjoyable, as seen in every activity done. I now have a different view towards looking at subjects and jumping to conclusions and assumptions. I thank the subjectfor opening my eyes before its too late.

Winding in my life’s ocean, I became aware that dilemmas, mostly ethical have ruled my life. At first, I thought getting out of it is the only way to solve them. Again, I was wrong. Getting out, or escaping would make you dull, fearful and distrustful. I learned that I should face it, and pick the best possible solution. As I look more, I have seen the errors I’ve done because instead of bringing justice, I would click the escape button and flee. I admit that the escaping turned out to be a help, but it wouldn’t get me through all times. Therefore, it is expected that as I grow more to age, better and more efficient alternatives, processes and solutions should be picked and used. It’s hard for someone who picks the escape section at all times, but I know that it is the only way to learn. I know that I have my fair share of faults and errors, some of them, destroyed people’s trust to me, destroyed my reputation and also my parents. I wish it won’t happen again. However, my efforts turned out to be futile. I just hope sooner or later, I’ll grow, and be responsible enough because I know that the world I’ll enter doesn’t have time for people who are not flexible and irresponsible. Preparation and practiced should be exercised, to destroy all hindrances to growth, and make a difference. Sooner or later, I would be facing rifts that could weaken my stand or blur my ideologies, I must be ready. I know I can’t save myself from that because they are sent to test strengths and versatility, so I need to start from now to be properly equipped. If I don’t start now, I may be doomed of following a dark and sinister road.

In terms of thinking ethically, almost all learned persons stress that the mind should be wise and knowledgeable enough to solve whatever problems he may cross. However, I am asking myself how. Thinking ethically is not achievable overnight. Like preparing for possible and potential problems, it takes a deal of courage and determination. It is because I, for one, am not entirely sure of what I’ll face the moment I tell myself I’m ready for practicing thinking ethically. I know it’s a real necessity, therefore I should do it. Reading literature about the matter would aid me in the process. Journals and books about thinking ethically are things I should read to clear this skull. From these books, I am sure I could draw tips and insights to enhance thinking ethically. If possible, reviewing instances or occurrences where thinking ethically played a part should also be observed, studied, processed and eventually learned to further enhance it. The tip is to study, observe and learn. Another way also would be testing myself if I could really exercise this skill. After reading and research, the only way to test is evaluating myself. It is necessary so that I could really tell myself I have indeed learned. However I also should not feel contented and satisfied all at once. I shouldn’t stop, in analyzing, in observing, and in learning. If it is possible still, I hope I’ll find the determination to re-learn and tell myself I am still lacking and therefore requiring more guidance to continuously think ethically. After all, it doesn’t only stop at me, and the betterments are not only mine to experience, but also for everyone around me, who may enlist my aid sooner or later. This made me realize that learning to think ethically, for the matter, is not at all a process that ends, but is eternal and forever. People, that includes me, will, for all eternity strive to grow in wisdom for the betterment of a society that deserves people whoa re enthusiastic enough in spreading goodwill to all men.

Thursday, October 8, 2009

TOLENTINO, Jim Austin M.
ABCO2 - A 10

PR Programs for the Department

1. "Adopt-a-Family" program: each class of the Mass Communication Department will adopt at least two families, vising them with goods, lectures on health and hygiene, and helping around in the activities of the house. This aims to expose the students in urban and below average lifestyles of media consumers, and also get to ask them as to how media affects them, especially the children, and extending assistance while doing it. The activity will last for a month, in June. Each class will present their outputs with photo proofs.

2. "Dialogue on Public Service with the Officials" program: Every end of the month, political/social heads around Bacolod will be invited to speak to students of the university as facilitated by the Mass Communication Department. Youth/student leaders will be asked to participate in leadership workshops. This activity will be conducted on the months of the first semester.

3. "Piso Laban kay Ondoy" program: Mass Communication Department students will be asked to do pledges of one peso a day to help riase funds for vicitms of Typhoon Ondoy. The one-peso contributions will be collected daily by a designated secretary-treasurer of the class and will be sent to any of the various bodies that facilitate extending help to the victims.

4. "MassComm Ako, Mahalaga Ako" program: Selected students under the Department will be recognized once a month for their accomplishments in school or outside. The rest will be nominating students whom they know to have done something in the span of the current month for selection of the Mass Communication Department staff.

5. "Communicators-Teachers' Day" program: Spearheaded by the seniors, who have already encountered all of the teaching staff of the department, the members will be invited for a dinner with the Mass Comm society officers for a reminisce of their stay in the department for the last four years under them. This activity will be held on the last month of the second semester.

6. "Ask 'Nes'" program: a half-day program in the departmental offices that gives time for the students to relay their comments and suggestions to the Department Chair for brainstorming of solutions and formulation of new regulations within the department. The Chair reserves the right to judge each proposition if it is for the best interests of the majority of the members of the Society.

7. "Froshies'/Sophies'/Juniors'/Seniors' Retreat" program: each of the year levels will conduct a half-day retreat at the first Monday of each month to get balanced with their scholastic and spiritual selves. First, second, third and fouth months, all on the first Mondays, will be designated to the seniors, juniors, sophomores and fresnmen respectively.

8. "Mass Media Local Exposure" program: Sophomores, as part of their Communication introductory courses, will be visiting media production sites around Bacolod and only as far as neighboring towns and cities to observe the practices of rural/provincial mass media production. This activity will be conducted while the students are taking their Intro to Mass Comm course.

9. "Christmas is Communication" program: observed before school closes at Christmas season, students will be going out to a specific community and hold a Christmas program there, complete with giving of goods and entertainment to members of the chosen community.

10. "Parent-Communicator" program: Parents will be invited to a special program in which the students will be offering them a tribute for having been allowed and supported by them in pursuit of a communications degree. Exclusive to the graduating seniors, this activity will be held on February.

TOLENTINO, Jether Budd M.
ABCO2 - B 10 PR Programs for the Company/Department

1. "Help Us Help the Typhoon Victims" program: the department will collect funds and send it to aid-facilitating groups in Manila for the affected areas of the typhoon. This will be spearheaded by the society officers and overseen by the department chair. Collection will include money donations, in kind donations like used clothing and packed or canned food, at least 20 pesos per member, 1 piece of clothing and 1 food item. Program will be conducted over July, and the collected donations will be sent first week of August.

2. "Who's Who Among U?" program: the department will hold a communications technology contest for everyone in specific fields of mass communication like Advertising, Journalism etc. with the participation of prospective college communication students in high schools around Bacolod. This aims to introduce the department's curriculum to graduating high school seniors. Each of the classes taking up the fields to be competed in will host their respective contests. To be conducted in September, this will be a one-day event.

3. "A Paper within a Paper" program: under the leadership of the journalism instructor, juniors will be doing a paper under their official journalism paper's name to be circulated outside the university for a more commercial journalism experience. There will be a one-time low circulation on the second to the last week of the journalism course and it will contain the same print journalism content as that of dailies but will mainly feature departmental activites of the society.

4. "Books to be Kept, Books to be Read" program: A Book Fair launched by the members of the department to be handled by the Book Publishing class which will be selling used books at minimal prices. The books to be sold will be collected from members of the society who wil be willing to give old books and novels away. Proceeds will go to departmental funds. Scheduled in October, as extra activity for the teachers' day celebration.

5. "Hand-in-Hand with NSTP" program: a joint program to be launched by the department and the NSTP program in which the department will help in the service program of NSTP. Members and Officers of the society will go with the NSTP students to their selected areas of assistance to extend service like streetside clean-ups and hosting entertainment programs to the members of the chosen community. To be held every first Saturday of the month

6. "Political Service Forum:" inviting a few local aspiring politicians for 2010, the students will be listening to their proposed leadership schemes and plans of the prospective candidates. This will be headed by the seniors for their PolSci minor subject but will be open to the university. This activity will be conducted on March, the last month of the second semester in preparation for the coming May elections.

7. "Rock enroll to School" activity: a competetive rock concert featuring local bands to raise funds for departmental activities. To be held in the outdoor ampitheatre, this activity will be scheduled on the last Saturday night of June.

8. "Search for Mr. and Ms. Communications" pageant in which the winners will perform ambassadorly duties of goodwill. This will include students from Communications programs of colleges and universities around Bacolod City. Judges will include the reigning MassKara Queen and the city's First Lady, together with USLS Mr. and Ms. Freshman of 2010. The activity will be held in the eve of Valentines Day.

9. "Future Broadcasters' Press Conference" activity: Communication students around Bacolod and Iloilo will be invited to compete in a Broadcasting tilt which will be participated in by local radio and TV stations as judges to be held on August of the Academic Year.

10. "Sharing my Santa Claus" program: to be held on the last day of school before Christmas vacation, students will be collecting used toys and clothes for distribution to street children along La Salle avenue. This program is in support of Jollibee's "Ma-'Aga' ang Pasko" program, since a Jollibee branch is also located on the said street.